On-Page Optimization with a Content Site, What is it?
Content is the king of your site. Content in addition to interesting and useful to human / visitors, also must be acceptable search engine robots. If your site is good for visitors, but if you do not qualify Robot, your site will not appear on the Search Engine as you expect.
Here are some things you should understand about this content.
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Display colourful site (including the article), or anything that can be seen with the 'eye' Mozilla either through the browser, Opera, Internet Explorer or Google Chrome, is intended for the consumption of the human eye. -
Meanwhile, in the eyes of search engine performance will be received in the form of 'Source Code' or HTML code
In other words, the robot did not understand the view that regular site visits by the 'human'. Robots do not like / understand all the colourful display, Conclusion to weave these facts in building the optimal site is that you should be able to give me what humans and robots want at the same time. The logic of this conclusion is that you create a website to profit from the human, while human (traffic) will come to your site through engine robots. On the other hand, the robot will work and give you what you expect of free traffic / people, when you can give what is wanted robots Search Engine Optimization or SEO.
To be more clearly explained above, the following description may be more you understand of human-related Traffics and this SEO.
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Fact 1: Performance of your site is very interesting and sell, but the site does not 'Optimize' for SEO, as a result of this condition is the traffic coming from Search Engine few or even none at all, because you do not give me what robots want in return to bring free traffic to your site. If your site traffic a bit, this course will result in sales. If you want to get a lot of sales, you have to do PPC campaigns such as paid. -
Fact 2: Site overlay is not attractive and did not sell. But the site is to apply SEO Optimize alias. As a result of this situation is the Traffic that comes a lot, but because the content of the site for 'man' is not attractive, so maybe there is no sale. Sites with the case B only attract attention 'robots'. You must remember, the robot does not make a purchase. So it was useless if the site but did not sell the optimists. -
Fact 3: The fact this is a great desire internet marketing, which is an interesting site and sold for 'man', and optimistic for the 'robots' can send free traffic. So, once again you have to give me what humans and robots want to the same time!
We've described about the things that robots want from a site, such as Keywords and Meta Tags, and most importantly of course the "king" of the site 'Content'.
Among all the On-Page Optimization, Content can be said is the hardest part. In this content you are required to provide what humans and robots want at the same time.
Here are some basic tips you can use to build content desired by the robot while it's still understandable and interesting to read by humans!
For the purposes of this robot, or SEO, Content is basically the site pages contain 2 major components title and content (body). Here are the important things that you want the robot in the writing content of a site.
1. Main Title Font Type MUST TAKE <h1>
below is an example of the type of letter writing <h1>:
"PayPal for Your Internet Marketing Activity"
HTML code in the 'Source Code' is: <h1> "PayPal for Your Internet Marketing Activity" <h1>
"PayPal for Your Internet Marketing Activity"
HTML code in the 'Source Code' is: <h1> "PayPal for Your Internet Marketing Activity" <h1>
2. The title must Loading Main Keyword
For example, I took aim keyword 'PayPal' then the keyword I enter into the headline: "PayPal for Your Internet Marketing Activity"
3. Main Title Place in the Best Top Websites
The top site is part of your website which will be the first time Google visited by robots. So make sure the robot read the title which contains the main keywords. And remember, this title should use the font <h1>
The top site is part of your website which will be the first time Google visited by robots. So make sure the robot read the title which contains the main keywords. And remember, this title should use the font <h1>
4. Writing 'Sub-Title' MUST TAKE <H2> Font Type
Sub-title is usually in the store after the main title. See examples below:
Main Title <h1>
Sub Title <h2>:)
HTML code in the 'Source Code' for the subtitles is like this:
Sub Title <h2> here! <h2>
Main Title <h1>
Sub Title <h2>:)
HTML code in the 'Source Code' for the subtitles is like this:
Sub Title <h2> here! <h2>
5. The contents of the Site or the Content shall contain 3 to 8% Main Keyword.
For example, if your article word count is 1000, then in the article should contain between 30 to 80 major keywords in each paragraph distributed evenly across the article and it makes sense to read by humans.
Similarly, if your article word count is 100, then the contents of the article should contain between 3 to 8 key words with the spread of equitable and reasonable to be read by humans.
In other words, the short length of articles has no effect on whether or not the optimal site you build, you can create an article with the number of words 100, 200, 300, etc... (Normally up to 2000 words). The important thing to keep in mind is the proper ratio between the number of said articles and the number of main keywords contained in the article.
For example, if your article word count is 1000, then in the article should contain between 30 to 80 major keywords in each paragraph distributed evenly across the article and it makes sense to read by humans.
Similarly, if your article word count is 100, then the contents of the article should contain between 3 to 8 key words with the spread of equitable and reasonable to be read by humans.
In other words, the short length of articles has no effect on whether or not the optimal site you build, you can create an article with the number of words 100, 200, 300, etc... (Normally up to 2000 words). The important thing to keep in mind is the proper ratio between the number of said articles and the number of main keywords contained in the article.
6. Tip: To calculate the number of words in an article that easy. Enter the article you want to calculate the amount he said to the Microsoft Word (MS.Word). Then select the menu TOOLS => WORD COUNT, it would appear the number of words that you save the article in MS Word earlier. If it was you do you easily determine how many keywords should have in the article.
Main keywords, which first appeared on page article SHOULD On Line Thickness
Try main keyword, which first appeared in the content to be in bold or underline or tilted. Choose only one of the three; do not need to use it. If necessary, place the main keyword just before the article begins.
Remember, do not need all the main keyword in bold in the article. Enough once you meet in part early.
7. Use Anchor Text
By the time you make a link, either in the menu or even much less in the article, always use the anchor text.
Anchor Text is the link that shaped the writing! Often you find the link on the site click here for example, now it is called Anchor Text.
Links are usually link to your site pages or even to another site. Well, if you want to apply SEO, try not to use the text 'click here' but replace with your target keywords. Example: Learn More about Weight Lose Diet Here!
By the time you make a link, either in the menu or even much less in the article, always use the anchor text.
Anchor Text is the link that shaped the writing! Often you find the link on the site click here for example, now it is called Anchor Text.
Links are usually link to your site pages or even to another site. Well, if you want to apply SEO, try not to use the text 'click here' but replace with your target keywords. Example: Learn More about Weight Lose Diet Here!
8. Add Alt Tags in Image
Try any image or picture that you saved on your site pages to be tagged "alt tag" in the Source Code. Alt tag serves to describe a picture or image to the robot.
Remember, the robot does not understand the 'image'. To tell the robot to understand 'what is the image that' you must give an explanation with code understood by the robot, namely through Alt Tags!
Well, what benefits you can use the robot with stupidity? => You can give any explanation of the picture as 'main keyword'. For example, your main keyword is 'abortion pills', well even though the picture on your site that monkey picture, you'll tell it as the robot's image 'abortion pills'. :)
Thus, all aspects that are in 'Source Code', ranging from keywords, Meta Tags, Content, even pictures, all are always in touch, and this is desired by the robot.
Try any image or picture that you saved on your site pages to be tagged "alt tag" in the Source Code. Alt tag serves to describe a picture or image to the robot.
Remember, the robot does not understand the 'image'. To tell the robot to understand 'what is the image that' you must give an explanation with code understood by the robot, namely through Alt Tags!
Well, what benefits you can use the robot with stupidity? => You can give any explanation of the picture as 'main keyword'. For example, your main keyword is 'abortion pills', well even though the picture on your site that monkey picture, you'll tell it as the robot's image 'abortion pills'. :)
Thus, all aspects that are in 'Source Code', ranging from keywords, Meta Tags, Content, even pictures, all are always in touch, and this is desired by the robot.
9. Google Robots Trying To Come First in Title Content.
This could be you try to put the contents of your article to the left of the website, while column navigation menu or the links located on the right website. But there are times when you want to put on the other hand; the content of your article is on the right, while column navigation menu or links placed on the left site.
This could be you try to put the contents of your article to the left of the website, while column navigation menu or the links located on the right website. But there are times when you want to put on the other hand; the content of your article is on the right, while column navigation menu or links placed on the left site.
So in fact there is no problem if you want to put an article on the left and the menu column on the right or vice versa, the most important is that you should be able to get around that Google would read the title of the article for the first time.
If you are using Wordpress to build your site, various SEO techniques that you can easily do by using the many plugins that have been provided by many developers. Good plugin to implement these SEO techniques such as All in One SEO, with this plugin in engineering technique Title, Description, and Tags, you can easily apply.
Although the most of you already make on-page optimization, but there are other factors more important and more influential in determining the position of your site in Search Engine and it is off-page optimization... See u next topic...
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